One of the most important roles of design, in branding and marketing materials, is helping the viewer navigate information. By highlighting things in a certain way, design creates a hierarchy for the viewer be able to receive the information in order of what is relevant.

There is also a hierarchy of information, a system, in your hands to help you navigate life using the assessment tool, Scientific Hand Analysis.

Using scientific hand analysis, your life school is the overarching theme you experience over and over throughout your life. Your life purpose is your big why you are here, and your life lesson is your big ol’ blind spot that you keep running into that could be stopping you from living your design in a fulfilling way. Then there are potential gift markings, and all the lines and markings in your hands which also mean something.

Whether helping people understand their unique navigation system in their hands instead of what they were told they were “supposed to do,” or creating the hierarchy to guide the brand of their unique message and offering, I love that good design can be a guide for transformation.

Good design helps you navigate. And the design in your hands can help you navigate your life. When you can combine the two – imagine setting the course to being the true you.

Let’s talk about how I can help you navigate with one kind of design or the other, or, even more powerfully, both together.

Good design + clear guidance transforms.

Want to know more about combining your life purpose with your brand? Let’s have a conversation.